Little Fuego
(Mascot Creation)

PROJECT DESCRIPTION

I’m excited to share this project as it stands out among my proudest and most enjoyable endeavors. I was tasked with crafting a character for Greenphire’s chatbot, not realizing that Little Fuego would evolve into their official mascot. Witnessing Little Fuego come to life has been truly gratifying.

ROLE: Graphic Designer

PROGRAMS USED

  • Adobe Illustrator

The Challenge

Create a versatile character for Greenphire that could be adapted across multiple applications and formats.

My Approach

  • Designed multiple character variations to allow flexibility in usage.

  • Ensured consistent personality and style across all iterations.

The Result

Greenphire brought Little Fuego to life in unexpected ways—including a pillow and a full-body suit—generating excitement and engagement with the brand.